Keyword Research
Keywords are actually phrases your clients are searching for. Most of the time these are two or three word phrases. It makes no sense if you rank number one for keywords your clients actually do not use. A keyword analysis is definitely the cornerstone of a successful internet marketing project. In order to find the most important keywords we can start with a brainstorming session with you and our team. In the course of this we can detect your target audience and the keywords related to your products. We of course will complement this list with our human input and our research tools.
Competitive Analysis
It is very important to keep track with your competitors actions. With the competitive analysis we create a baseline for the initial decisions on how to tackle their positions in link building and content creation. We identify strengths and weaknesses of your competitors. This helps us develop strategic options of where to outperform your competitors first – their weaknesses are your low hanging fruits. As soon as we’ve done that, we can target their strong positions.
Therefore this analysis and the ongoing competitor monitoring gives you the opportunity to improve your own performance and outperform your competitors as we go.
Second page pushing
Studies have shown that there is a big difference in the Click Through Rate (CTR) between the first and second page of Google search results. We push your website from the second to the first page to get more traffic to your site.
Domain Research
You need a high quality domain name for your project. A quality domain name is brandable and easy to remember, possibly has some inherent trust already (because it’s an existing, old domain). We can help you find your right domain name!
Site Review
We cure your website problems in our site clinic! We perform a comprehensive analysis to give you well researched hints for improvement. We do this daily, so we know what to look for and know patterns. Of course we will support you in the implementation and the monitoring.
Online Reputation Management
You want to make sure that the first 20 to 30 search results for your brand name, C-level executive names and product names contain desirable perspectives and tones for you as opposed to negative postings. In Online Reputation Management we’re addressing or mitigating undesirable search engine results or mentions in online media for a company or product.
Snippet Optimization
The snippet is the small piece text shown as a search result and is YOUR AD in the organic search results. It should be presenting your product well, have a high click thru ratio (CTR) and attracts the attention of your target audience. By improving the CTR of your snippet you increase your traffic at no extra cost!
What’s next?
If you would like to talk with one of our sales representatives about our link building services, feel free to call (609) 910 0736 at any time, or contact us through our online contact form.
(609) 910 0736